We hope that people can take the despair they have felt and channel it into positive action. We have said we must look forward and turn hope into action.

‘We believe our Madeleine is safe and we won’t go home without her’ | the Daily Mail

As the hunt for Madeleine McCann enters another week just want can we all do ? How can we take the request of her father to “turn into action” and make it something real ?

Here’s a few ideas :

• Display one of the posters available from www.findmadeleine.com in your shop / work

• Take notice of the people around you - if you’re an estate agent do your clients have a child who meets Madeleine’s description or a teacher who has a new starter at their school in fact anyone in service industrys from dental nurse to pizza delivery driver can help

• Publicise the issue using one of the banners available from www.findmadeleine.com on your blog, myspace page or website. The code to do this available here

• If you were in the area where Madeleine went missing and you have pictures of the area and of the people that were there at the time you can upload them to www.madeleine.ceopupload.com for review by the UK police. If your photo’s are on film then Jessops are supporting this latest initiative and will digitize your pictures free of charge. More information from Jessops here

It doesn’t take much time in your day and your contribution could just make that break through we all want so much.