Demo Stress
compelling : adjective
1 If a reason, argument, etc. is compelling, it makes you believe it or accept it because it is so strong:
compelling evidence
It’s a fairly compelling argument for going.
2 very exciting and interesting and making you want to watch or listen:
I found the whole film very compelling.
a compelling story
We’ve been told for some time that we should develop a compelling demo for the project we are working on. The problem is that no one seems to know what that means. What is compelling about this work ? What makes people get excited about it ?
We struggle on and on to find a sensible story and put something together that people will say “wow!” about. We’ve tried the people in the States and partners in the UK and no one seems to know what that ingredient is.
In the middle of the Christmas season we need that magic ingredient to stop us becoming a panto.

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Wait till you see what young-and-corruptible and myself have cooked up for you! Not only that, it only goes and works :-)
Maybe not compelling, but strangely "compulsive"
--trooz
Posted by: troozers | December 20, 2005 8:21 PM